Merchandising Promotes our Growers

Merchandising and handling of fresh produce can have a big impact on sales and consumer loyalty. To support our retail accounts, Red Tomato offers a variety of signage, banners, and brochures to help promote our produce and the farmers who grow it. Most are available free of charge to active accounts; some are provided at cost. Your Red Tomato sales contact can provide complete information or Contact Us.

Signs and Point of Sale material help to unite us under one umbrella and increase our brand awareness. The following are available:

• Eco Apple brochures. The folded size is 2.75 x 5 and is 3 panels. They are small enough to display with the apples and tell a great story.
• Banners. 24 x 12, one-sided. They are printed on vinyl for indoor usage.
• Point of Sale cards. 11 x 7. They are printed on thick stock to accompany your produce displays.
• Farmer posters. 22 x 28. We asked Mark Ostow, a well-known Boston portrait photographer, to showcase four of our growers in his signature style: Richard Bonanno, Pleasant Valley Gardens; Aaron Clark of Clark Brothers Orchard; John Lyman of Lyman Orchards; and Barney Hodges of Sunrise Orchards.
• If you have other merchandising needs or ideas to further promote our growers, please talk to your Red Tomato sales person.